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Description of neighbourhood: Noord - Wisselaar
Wisselaar (Breda North) is a green area on the edge of the city. The area is characterised by a long rows of attached houses, surrounded by a lot of green. To bring some change in the monotonous streets, a few projects have been realised in the 90s: some bungalows and small flat blocks have been added. The area Wisselaar borders the Terheijdenseweg (the street of Terheijden), where you can find many sports facilities such as: a covered swimming pool, a covered ice skating rink and a racket museum. The spacious shopping centre ‘Hoge Vught’ of the neighbourhood Biesdonk is where the inhabitants go for their shopping. This district has about 4.100 inhabitants.
Here follows a description of the three most common types of residents. The description is based on an average of stereotypes and thus it is very possible that you can not identify yourself with any.
- Ordinary labourer 44%
- Active trend follower 19%
- Average family 18%
Description of neighbourhood residents: Noord - Wisselaar
a. Ordinary labourer 44%
Socio-demograghic
The families of the type “Ordinary labourer” generally exists from 2 up to 4 persons. It are especially families with older children or families without children of 35 years or parent. The breadwinner has generally lower or middle profession training and entering the family are followed below modal to modal.
Lifestyle
In its free time “Ordinary labourer” reads illustrated magazines for youth, men - and gossip magazines. Furthermore the television pleases relatively much. Not only football though. There is looked at to senders where many game programmes are to see. Quiz, show - and amusement programmes and watching a video every ones in a while.
b. Active trend follower 19%
Socio-demograghic
“De actieve trendvolger” are singles or families without children. They live in a flat or apartment. They have an average or below average income, and they spent their money well thought of. Generally they have followed a midlevel (MBO-HBO) education.
Lifestyle
“De actieve trendvolger” likes to go out. This type has a focus on body & health, goes to the Gym and is active in squash or skiing. TV stations like TMF/MTV and Radio538 are listened to very often, so they stay informed on nowadays smashing hits! And of course they read trendy magazines to keep informed about everything that is new & trendy.
c. Average family 18%
Socio-demograghic
Of course this are families with children! The breadwinner has often had a profession based education and both partners have a job. This “Gemiddelde gezin” has an average up to above average income, which is easily spend having a busy family life.
Lifestyle
In this household the children play a central role. Activities with the children, garden and do-it-yourself jobs in the house are common activities. Also the media (television, radio and magazines) are family based. "Het Gemiddelde gezin" likes to go camping. Obviously the camp-site is the spot where children spend the best holidays...
Neighbourhood resident statistics: Noord - Wisselaar
| childless 35-54 y/o | 28% | |
| single 55+ y/o | 20% | |
| children, youngest 13+ y/o | 11% | |
| single 35-54 y/o | 10% | |
| children, youngest 6-12 y/o | 7% | |
| Single,< 35 year | 6% | |
| childless <35 y/o | 6% | |
| childless 35-54 y/o | 6% | |
| children, youngest <5 y/o | 5% |
| Average | 43% | |
| Below average | 39% | |
| 1,5 x average | 12% | |
| 2 x average | 4% | |
| 2,5 x average or more | 2% | |
| Intermediate vocational training | 27% | |
| Lower general secondary education | 22% | |
| Junior secondary vocational education | 18% | |
| Higher vocational education | 16% | |
| School of higher general secondary education / college preparatory | 11% | |
| Primary school | 5% | |
| University education | 1% | |
